One source of truth

“I wanted to build a learning platform for all our people to use globally, so that there would be one source of truth." And that platform is now up and running: “we have truly been able to take learning to a higher level, and I’m proud of that.”  

Training the Contact Center employees

Ok and another one because we are so proud 😊 . “Our employees speak with so many customers a day, which is incredibly valuable for adidas and opens a lot of opportunities for the organisation". This is why customer service is no longer viewed as a Cost Center, but increasingly as a Value Center.

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